K-Force revamps visual identity
K-Force revamps visual identity
Some time ago we announced the news of our acquisition by ClearMedia.
Did you miss this? No worries, you can read it all again here: “K-Force strengthens services under ClearMedia banner“.
Today we go one step further and proudly present our new logo and accompanying branding.
Same brand, new logo
We wrote earlier that we will keep our own identity, organisation and way of working as an SME. We will therefore continue to operate under the “K-Force” brand. But with a new, fresh logo. Because it is with a renewed look that we look to the future, with an up-to-date branding.
From old to new
Our old logo had various versions over the course of about 20 years, and “Computer Solutions” was always a part of it. However, for several years now, that no longer fully represented what we do, and as a result, the tagline has been changed multiple times. We transitioned from “Your IT partner” to “Your partner in cloud, IT & telecom” over the years. In the meantime, we could have incorporate quite a few more services in that tagline.
Fortunately, we’re not going to continue down that path. Instead, we’ve chosen one clear and straightforward tagline: “Connected by ICT”. K-Force ensures that you and your employees stay connected in the safest and most user-friendly manner possible. Our new brand image reflects our dedication to linking people, ideas, and technologies to create a seamless digital experience.
This also includes a clear and updated logo. The recent collaboration with ClearMedia was the perfect opportunity to give everything a refresh. We incorporated some Proximus elements, as we are a part of the group and take pride in it. However, we also retained our own identity. As a result, some very distinct K-Force elements were included: the familiar blue and the prominent letters “KF” are impossible to miss. They stand boldly and dynamically in the image, symbolizing our relationship with our customers.
What do you think? Do you have any questions or comments?
We love to hear from our customers. Feel free to send us a message through the known channels or give us a call.